About
We see beyond the disease to the life around it
Who we are
Mednet is a pharmaceutical marketing and communications agency for healthcare innovators who want to deliver better outcomes. We know that the full potential of treatments, services or technologies is only realised when people truly engage with them not once, but continuously, through the decisions, doubts and distractions that life puts in the way.
That is why we look beyond the disease. Into the physical, emotional and mental layers of human experience that shape every health decision. Because science alone doesn't decide outcomes. Life does.
Research has shown that by considering a more whole-person approach to care, we could improve adherence to and engagement with treatment, which in turn could help drive positive health outcomes. That’s the belief Mednet is built around.
We call it Making Health Whole.
Our heritage
Mednet was founded with mental health awareness at its core. That origin gave us something most healthcare agencies don't have: a deep, early understanding of the emotional and psychological layers that sit beneath every health interaction.
And that is still the lens through which we see each challenge.
We're drawn to the complexity of real human experience. The fears that stop people starting. The doubts that make people stop. The routines, the relationships, the confidence that determine whether they stay on track.
We work out what it would actually take for them to engage, and stay engaged. That is how we make sure every person truly benefits from the care available to them.
Get to know the experts
Behind every Mednet initiative is a team of specialists who chose to do things differently. We're strategists, scientists, behaviouralists, creatives and communicators. Each outstanding in our field, all here for the same reason. To build something healthcare communications has been missing.
- Commercial strategyMiranda Stead
- Behavioural scienceClaire Nysia Gill
- Commercial strategyPaul Guinness
- Commercial strategyEmma Greensmith
- Scientific and creative strategyDr Alexandra Loveday
- AI & innovationRachael Gupta-Smyth
- HCP and patient experienceCaroline Finn
- Events and experience designHarriet Tate
- NeurologyShaun Caffrey
- Patient engagement and supportKaitlyn Sportelli
- Design and creative thinkingMario Kuszkowski
- Design and creative thinkingIndia Haigh
FAQs
Mednet is a healthcare communications agency that designs for the full human context behind every health decision and behaviour — the physical, emotional and mental layers of human experience.
We work with pharmaceutical and healthcare organisations to create connected brand, education and engagement programmes that help people take control, stay on track and achieve optimal outcomes.
Making Health Whole means designing health communications for the full human context — physical, emotional and mental — that shapes how people engage with their health. Because outcomes depend on more than clinical innovation alone. Research has shown that by considering a more whole-person approach to care, we could improve adherence to and engagement with treatment, which in turn could help drive positive health outcomes.
We go beyond information delivery. We identify where engagement breaks down in real life, and design solutions that address belief, fear, confidence and routine to drive changes in behaviour.
- 01CapabilitiesSee our capabilities
We offer a range of healthcare communications creation and strategy services to support your brand.
- 02ThinkingSee our thinking
We explore where engagement breaks down and what it takes to design for real life.
- 03ExpertiseSee our expertise
We turn human understanding into impactful healthcare communication strategies.